China Life IPO Under Informal SEC Investigation

by Paul Denlinger

Posted April 1, 2004

  Send This Page to A friend

The China Life IPO, which took place last December, is under informal SEC investigation, according to a front page story in today's Financial Times. The main issue is corporate governance, and irregularities involving 5.4 billion yuan (US$652 million yuan) revealed by China's National Audit Office two months after the December 2003 IPO. The Chinese National Audit Office will issue a report soon following its own internal investigation.

China Life has already been hit by a series of lawsuits related to the IPO. The company has strenuously denied the charges, saying that the alleged fraud has nothing to do with the listed company, and is an issue related to the parent company.

Chinese premier Wen Jiabao has gambled a significant part of his political capital on helping many Chinese state-owned enterprises to come to successful listings in New York and Hong Kong. He has run into considerable resistance in China from management resisting change, and from the public for the use of public money for bailouts.

Since the end of last year, new Chinese companies have fared comparatively poorly, with most companies trading below their IPO price.

Here, a few words of guidance are needed.

If I were a restaurant critic, how would I approach this matter?

Most likely, I would check out what restaurants were most popular with the locals, and check out those places to try their most popular dishes. Then I would talk to the owner, the chef, and write up my review. If a restaurant is popular with the locals, then that would give the restaurant a good head start.

Now, how much importance would I attach to the restaurant's menu? It would be useful as a reference. But, there are many good restaurants, especially smaller ones, which don't have menus at all. And there are plenty of bad restaurants which have very impressive ones. So, a menu at best, is a useful reference, and at worst, it's a work of fiction. Often, there is no relationship between the menu and the food which comes out of the kitchen.

Financial statements are menus, and they can be useful references, or works of fiction. Judging a company only by its financials is not the way to go in China. (I would go so far as to say that judging a company solely on its financials is not the way to go anywhere.)

This is business reality in China.

You need to talk to the company people on the ground, then their customers, and get a feel for their business.

If you don't know and speak the language, find someone you trust who does. Be prepared to spend a long time digging around and understanding the facts on the ground. Get a feel for the company and the market.

Be aware that China and Chinese companies have their own set of unwritten business rules which they have used and apply.

It's up to you to understand them.

When it comes to China, there aren't any shortcuts.

Before you go, did you like this article?
If so, you can receive a free email newsletter version each weekday. Sign up using the China Business Express form on this page.

Send This Page to A friend